How-To6 min readMay 9, 2026
How to Advertise Your Roblox Game. What Actually Works
From $0 to $1,000. What each budget buys and what doesn't work.
DISTRIBUTION BUDGET
What each budget actually buys
$0
Free
Community trust. Organic reach. DMs from devs asking for help.
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$50–150
Launch weekend
CPP data. First paid users. Thumbnail CTR benchmarks.
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$200–500
Creator push
Creator attribution data. Which tier drives installs. Code redemption tracking.
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$1,000+
Full launch
Maximum first-weekend signal to the algorithm.
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